Culturally diverse teams can


"Culturally diverse teams can increase productivity and profitability IF they are well-integrated and fully-functional. Unfortunately, diverse viewpoints and perspectives can also result in increased intercultural conflict in the workplace. We help companies realize the promise of diversity by helping them to manage and overcome cross-cultural conflict."

– Michael Lee, DBA, CSP, EthnoConnect® President

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Multicultural Mistakes

Can you spot the forty cultural mistakes made in this video?


The Ten Myths of Intercultural Conflicts.

"My team learned a great deal of very specific and useful cultural information from your presentation!"

– Carol A. Long, Vice President National Sales, Subway Account Team, Coca-Cola North America

“The best speaker in the country on all areas of cultural diversity.”

-Diane B. Hardie, Chairperson, California Association of Realtors’ Cultural Diversity Committee

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Need to know more about Multicultural MarketingMulticultural SalesMulticultural TrainingMulticultural Consulting, let speaker, trainer and consultant Michael Soon Lee of EthnoConnect® give you the tools to help you culturally competent and allow you to navigate through DIVERSE CULTURES and INCREASE YOUR business.


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