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| Multicultural Mistakes Video |
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Watch an 18-minute video explaining of all of the forty cultural mistakes made in the YouTube video or you can watch all of the mistakes here. You will be able to watch the Multicultural Mistakes Answers Video up to three times. After purchase this item will be made available for viewing by your account.
Price: US$4.95
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| Sales Person's Cultural Assessment |
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Salespeople, do you want to know how culturally competent you are and what you can do to increase your sales to multicultural customers? Click here to take a 52 question assessment and then receive a detailed analysis of your results. After purchase this assessment will be made available by your account.
Price: US$4.95
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Cross-Cultural Selling for Dummies
- New
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This practical, easy-to-understand book shows you how to measure the purchasing power of other cultures and change the way you market to them. You’ll learn how to do multicultural research, develop a marketing campaign with wide appeal, pick the right media, tune your materials to the market, and establish a presence in the community. You’ll find tips on identifying generational differences with in a culture, pronouncing names correctly, and determining customer motivation.
Discover how to:
- Reach out to multicultural customers
- Develop strong relationships
- Adapt your sales presentations and techniques
- Clear language barriers
- Boost your street cred
- Present appealing financing options
- Create a foundation for long-term success
- Handle negotiations with skilled hagglers
- Recognize and overcome objections
- Adopt techniques to close the sale
- Create a strong referral base
- Avoid cultural conflicts
- Maintain a diverse sales team
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Price : US$21.95
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Multicultural Mistakes Video
Watch an 18-minute video explaining of all of the forty cultural mistakes made in the YouTube video or you can watch all of the mistakes here. You will be able to watch the Multicultural Mistakes Answers Video up to three times. After purchase this item will be made available for viewing by your account. |
Price: US$4.95
Learn More
|
|
|
Sales Person's Cultural Assessment
Salespeople, do you want to know how culturally competent you are and what you can do to increase your sales to multicultural customers? Click here to take a 52 question assessment and then receive a detailed analysis of your results. After purchase this assessment will be made available by your account. |
Price: US$4.95
Learn More
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