Doing Business in China

Today, China has over a billion people and a Gross Domestic Product of $1.65 trillion. This is a huge and growing market for businesses that are willing to adjust their practices and products to meet the unique needs of the Chinese people and government.

Ask yourself if knowing the following would increase your business:

• How to build long-term relationships with Chinese customers.
• Properly meeting and greeting Asian business people.
• The etiquette of exchanging business cards.
• How Feng Shui and other cultural beliefs influence business transactions.
• Understanding Chinese negotiating tactics.
• Differences between American and Chinese contracts.
• What you can and cannot talk about with Asians.
• How to treat Chinese women in a business setting.
• Dining with Asians – a world of difference!
• The complex art of gift giving in China.
• How the belief in Communism affects business relationships.
• Ten common ways Americans insult Chinese people without ever knowing it.
• Gestures to avoid when dealing with Asians.
• How to make your products and services “Chinese friendly”.
• Overcoming communication barriers with native Chinese speakers.

Target Audience

Specially designed for companies that want to sell products and services in Asia.

Program Format

From a 90-minute keynote to 3-day workshop to consulting. Customized to meet the unique needs of your company and its customers.

About the Presenter
Michael Soon Lee, MBA, is a 5th-generation Chinese American who’s an expert in cross-cultural communications. He’s a former business school Dean who has written three books on building multicultural relationships. Michael speaks around the world on the subject of cultural competence, including China, Hong Kong and Japan, and is often called as an Expert Witness in court cases where culture is an issue. His clients include: General Motors, Chevron Corporation, Oracle Corporation, the National Association of Realtors and hundreds of other organizations.